лоба

(n.) 1 complaint, plea; 
lamentation complaining; 
зорию ~ кардан to beg, to implore, to entreat, to bedeech, to complain; 
2 flattery, captation; 
3 deception, deceit, fraud, trickery, lie, falsity, hypocrisy, falseness, insincerity; 
4 prank, outrage, excess, mischief; 
naughtiness